At Raglan Castle, a late medieval castle located in the county of Monmouthshire in south east Wales, the officials that managed it ran a trial to distribute audio files to visitors’ mobile phones using Bluetooth.

According to Tom at Lexemetch.com, “As I walked through the entrance I simply made my phone discoverable, waited a few seconds for the MP3 to download, then started listening to a guided tour of the castle. It’s a great use of the technology: it just worked…”

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The Northern Ireland Tourist Board has launched a new marketing campaign to pull travellers towards its place.

According to Fermanagh Herald, “Visitor attractions such as Marble Arch Caves European Geopark and Enniskillen Castle will feature strongly in the £1 million campaign. Cutting edge technologies such as bluetooth advertising will be used, while two-wheel Segways will be used to spread the message…”

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